We Are Africa kicks off in Cape Town

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The 10th edition of We Are Africa started in Cape Town this week, bringing together the “tribe” of high-end travel brands and international buyers.

The event opened with an Open House session at Zeitz MOCAA at the V&A Waterfront. Attendees engaged with keynote speakers and participated in panel discussions tackling some of the most urgent and relevant issues facing African tourism today – from sustainability metrics to community empowerment, innovation and storytelling. The opening day concluded with a networking dinner at Time Out Market.

Next, the official show commenced at DHL Stadium where delegates filled the floor with back-to-back pre-scheduled meetings.

See photos from the first days of the show below.

Ryan Wallace, MD of We Are Africa
Jens Kozany (GM of Segera), Jeremiah Mutisya (CEO of Saruni Basecamp), Daniella Ponter (Founder and Director of Sikeleli Travel & Expeditions) and Andrea Ferry (Sustainability Coordinator at Singita). 
Vanessa Dean (Product Manager at Mahlatini), Francois Liebenberg (Commercial Manager of Cheetah Plains), Kate Boyd (Chief Marketing Officer at Angama), René Roseburg (Managing Director and Founder of The Passionist Travel Design) and Thami Nkadimeng (Message Architect).
Chris Anagnostellis, CEO of An African Anthology, and Suzanne Benadie, Sales and Marketing Director for Sense of Africa.
Victoria Troskie, Sales Director of Wild Expeditions Africa.
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