OURAFRICA.TRAVEL has announced its next virtual trade show will take place from February 22-26, 2027.
In 2026, OURAFRICA.TRAVEL saw increased exhibitor support and high-value buyer engagement with over 20 000 business connections across the platform. In total, there were 212 exhibitors, 442 buyers and 36 media representatives.
Exhibitors represented destinations such as South Africa, Tanzania, Kenya, Botswana, Zimbabwe, Zambia, Namibia, Uganda, Mozambique, Zanzibar, Rwanda, Madagascar, Malawi, the Seychelles and the Maldives.
Buyers’ home countries included the US, UK, Australia, the Netherlands, Canada, Kenya, Tanzania, Brazil, India, Germany, Spain, Italy and Mexico.
OURAFRICA.TRAVEL organisers Storm Napier and Allie Hunt say: “The show prides itself on its core values of being affordable, accessible and inclusive for all its participants – be they far-flung destinations or simply businesses with limited time, budgets or manpower to attend the in-person trade shows.”
Anyone interested in participating in 2027 can register interest here.