Candidate Profile
We are looking for a commercially driven professional with:
• Minimum 5–7 years’ experience in luxury safari, lodge sales, or high-end inbound tourism.
• Proven track record of growing international sales markets.
• Established relationships within the global luxury travel trade (advantageous).
• Strong understanding of the Greater Kruger competitive landscape.
• Demonstrated ability to win and grow high-value accounts.
• High level of independence and accountability.
• Strong negotiation and presentation skills.
• Proficiency in Excel, PowerPoint, and CRM systems.
Personal Attributes
• Commercially focused and results-driven
• Confident representing a premium brand internationally
• Structured, disciplined, and strategic
• Relationship-focused but performance-oriented
• Comfortable operating in a competitive luxury environment
Kapama Private Game Reserve
Kapama Private Game Reserve is seeking an experienced senior sales professional from the luxury safari or high-end hospitality sector to lead and expand key international source markets.
This is a revenue-driven role focused on increasing global market share, strengthening high-value agent partnerships, and growing production from key DMC accounts.
The position is based at our Head Office in Pretoria and requires extensive international travel.
Role Objective
To increase international revenue by securing new luxury agency partnerships, expanding existing accounts, and strengthening Kapama’s position within the competitive Greater Kruger luxury market.
This role carries direct revenue accountability across allocated global markets.
Core Responsibilities
International Sales Growth
• Develop and execute focused annual sales strategies for assigned international markets.
• Identify and convert high-producing luxury and boutique agencies.
• Increase production from existing accounts through structured engagement plans.
• Conduct regular in-market sales calls, roadshows, trade show participation, and client presentations.
• Drive measurable year-on-year revenue growth across allocated regions.
• Track performance by account and adjust strategy where required.
Luxury Trade & Relationship Management
• Build strong relationships with agency owners, senior travel designers, and product managers.
• Secure preferred partner status within targeted agencies.
• Position Kapama competitively against other luxury safari properties.
• Lead and host high-level FAM trips for top-producing agents.
DMC Account Management
• Maintain structured engagement with key inbound DMC partners.
• Increase share of business within priority DMC accounts.
• Ensure Kapama remains top-of-mind for high-end safari proposals.
• Conduct product updates and rate negotiations where required.
Commercial Oversight & Reporting
• Maintain accurate CRM records of all sales activity and pipeline.
• Report monthly on:
o Revenue performance vs targets
o Pipeline value
o Agent production
o Trade show ROI
• Contribute to annual forecasting and budget planning.
Employment Details
• Extensive international and domestic travel required
• Market-related salary aligned with senior-level experience
• Pension fund included
Shortlisted candidates will complete a competency assessment during the interview process.