Despite a late start, Cape Town’s hotels experienced a better than expected 2012/2013 festive season, according to Jeff Rosenberg, chairperson of the hotel segment for Fedhasa Cape, which represents the interests of about 700 members across the industry.
Rosenberg said, despite the season starting quite late for most Cape Town hotels (around December 20), Fedhasa members, including various three-, four- and five-star hotels in Cape Town’s City Bowl, the V&A Waterfront and the Atlantic Sea Board, reported an increase in revenue of between 5% and 10% compared with the same period last year. This is up from Cape Town Tourism’s expected growth of 4%.
He said five-star hotels reflected occupancies of between 70% and 80%, peaking at 100% between December 25 and January 2. Rosenberg added that the FIT and domestic tourism markets also demonstrated some buoyancy, with an increase in revenue in three- and four-star hotels.
“Whilst this is good news for the hotel industry, we remain cautiously optimistic about the year ahead. We are expecting a busy season and are looking forward to a successful 2013 for the hospitality sector,” continued Rosenberg.
He added that Fedhasa Cape would be implementing a number of initiatives this year to tackle some of the key issues the industry was currently facing.
Do you think Cape Town had a good season over the 2012/2013 festive period? Let us know by posting your comment below.
For more information, visit www.fedhasacape.co.za
