With digital technology sharply on the rise and showing no sign of slowing down, it could be used as a marketing tool for tourism. During the recent World Tourism Commemoration in Maun, Botswana, Minister for Presidential Affairs, Governance and Public Administration, Nonofo Molefhi, said digital technology aided the promotion of effectiveness in the tourism sector, and urged stakeholders to embrace it.
This week, Tourism Update wants to find out if the tourism industry is embracing digital technology at a fast enough pace to really utilise its functions, effectiveness and increase client bookings.
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Last week’s poll: What percentage of your clients request VIP security?
Last week, Tourism Update asked what percentage of clients requested VIP security when visiting Southern and East Africa. 5% voted ‘More than 50%’, 17% voted ’20-50%’, while 78% voted ‘None’.
