SA Tourism has invited tourism businesses to participate as co-exhibitors at the ITB Berlin 2026 South African Pavilion from March 3-5 in Germany.
Participants will be part of Team South Africa presenting the country’s tourism offering to international trade buyers and partners.
ITB Berlin gathers the global tourism industry, attracting tour operators, destinations, accommodation providers, online booking platforms and tourism service suppliers from more than 180 countries. The platform is widely used for business networking, trade engagement and market access.
Space at the pavilion is limited and will be allocated on a first-come, first-served basis. The booking deadline is Friday, January 23.
Tourism businesses interested in participating are encouraged to apply via the application link.
