As part of its 30th anniversary celebrations, World Travel Market (WTM) will predict future technological developments in the travel and tourism sector.
WTM’s technology programme will explore potential technological developments of the next 30 years, looking particularly at the booking process, marketing, CRM and the holidaymakers’ in-resort experience.
On November 12, the Travel Technology @ WTM Seminar Programme, in association with Genesys Travel Technology Consultancy, will explore the future of travel technology with a high calibre panel of speakers, including:
• Cheapflights Executive Chairman and private equity group HOWZAT Media Founder Hugo Burge
• Expedia Europe Vice President of Product Strategy Graham Cook
• Multilingual search engine marketing company Oban Multilingual Director Greig Holbrook
Furthermore, EyeforTravel will also use the two-day WTM conference (Wednesday 11 and Thursday 12 November) to focus on the increased role the mobile phone will play over the next 30 years of travel technology.
EyeforTravel research shows 74% of the travel industry believes the mobile phone is vital for online travel distribution and the key to success of any travel business in the future, while 73% say mobiles will change the way the industry will communicate with their customers.
At WTM, EyeforTravel will reveal new global consumer research on the future role of the mobile in the travel industry.
The research is supported by a panel session entitled ‘What Next For Mobile? The Next 30 Years – Where is the Mobile Heading?’
